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How to Advertise on Google for Free Plus 48 More Must-Reads

By Kathryn Hughes | Wednesday, January 28, 2015

Coming today to SmallLaw: Our editorial team has selected and linked to 49 articles from the past week worthy of your attention. Below you'll find a sample article from each section of today's issue, including our SmallLaw Pick of the Week.

Small City Law Firms Find Faraway Clients

Cost Recovery Strategies That Work in 2015

Is Your Website Pushing Too Hard, Too Fast?

10 Tips to Building Killer PowerPoint Slides

Congratulations to Mike Volpe of HubSpot Blog on winning our SmallLaw Pick of the Week award: How to Advertise on Google for Free

How to Receive SmallLaw
Small law firm, big dreams. Written by successful small-firm founders, managing partners, administrators, and legal technology and practice management experts, SmallLaw provides practical advice on management, marketing, and technology issues in solo practices and small law firms. Additionally, SmallLaw features comprehensive reviews of legal products with accompanying TechnoScore ratings. SmallLaw also ensures that you won't miss anything published elsewhere by linking to helpful articles, podcasts, and videos about solo practices and small law firms. Please subscribe now.

Topics: Coming Attractions | Law Firm Marketing/Publications/Web Sites | Law Office Management | SmallLaw

How Prospects Find and Judge Your Law Firm Plus 39 More Must-Reads

By Kathryn Hughes | Wednesday, January 21, 2015

Coming today to SmallLaw: Our editorial team has selected and linked to 40 articles from the past week worthy of your attention. Below you'll find a sample article from each section of today's issue, including our SmallLaw Pick of the Week.

Trust Accounts Primer

How a Virtual Law Firm Uses Office Space

Target Your Key Audiences With a White Paper

The Companies Connecting Lawyers to Clients

Congratulations to Lee W. Frederiksen of Business of Law Blog on winning our SmallLaw Pick of the Week award: How Prospects Find and Judge Your Law Firm

How to Receive SmallLaw
Small law firm, big dreams. Written by successful small-firm founders, managing partners, administrators, and legal technology and practice management experts, SmallLaw provides practical advice on management, marketing, and technology issues in solo practices and small law firms. Additionally, SmallLaw features comprehensive reviews of legal products with accompanying TechnoScore ratings. SmallLaw also ensures that you won't miss anything published elsewhere by linking to helpful articles, podcasts, and videos about solo practices and small law firms. Please subscribe now.

Topics: Coming Attractions | Law Firm Marketing/Publications/Web Sites | Law Office Management | SmallLaw

The Key to a Happy Client Plus 51 More Must-Reads

By Kathryn Hughes | Tuesday, January 13, 2015

Coming today to SmallLaw: Our editorial team has selected and linked to 52 articles from the past week worthy of your attention. Below you'll find a sample article from each section of today's issue, including our SmallLaw Pick of the Week.

The Practice of Law From A-Z

Get Naked With Your Clients to Build Trust

13 Ways to Get Clients to Hire You

Trends in Legal Marketing for 2015

Congratulations to Rod Boddie of Law Practice on winning our SmallLaw Pick of the Week award: The Key to a Happy Client

How to Receive SmallLaw
Small law firm, big dreams. Written by successful small-firm founders, managing partners, administrators, and legal technology and practice management experts, SmallLaw provides practical advice on management, marketing, and technology issues in solo practices and small law firms. Additionally, SmallLaw features comprehensive reviews of legal products with accompanying TechnoScore ratings. SmallLaw also ensures that you won't miss anything published elsewhere by linking to helpful articles, podcasts, and videos about solo practices and small law firms. Please subscribe now.

Topics: Coming Attractions | Law Firm Marketing/Publications/Web Sites | Law Office Management | SmallLaw

Nine Steps to a Successful Blog Strategy Plus 49 More Must-Reads

By Kathryn Hughes | Thursday, January 8, 2015

Coming today to SmallLaw: Our editorial team has selected and linked to 50 articles from the past week worthy of your attention. Below you'll find a sample article from each section of today's issue, including our SmallLaw Pick of the Week.

How an Auto Accident Can Ruin Your Practice

Is Your Office "Historic"?

How to Create Simple Drawings for Blog Posts

How Google Works

Congratulations to Will Blunt of HubSpot Blogs on winning our SmallLaw Pick of the Week award: A Step-By-Step Guide to a Successful Blog Strategy

How to Receive SmallLaw
Small law firm, big dreams. Written by successful small-firm founders, managing partners, administrators, and legal technology and practice management experts, SmallLaw provides practical advice on management, marketing, and technology issues in solo practices and small law firms. Additionally, SmallLaw features comprehensive reviews of legal products with accompanying TechnoScore ratings. SmallLaw also ensures that you won't miss anything published elsewhere by linking to helpful articles, podcasts, and videos about solo practices and small law firms. Please subscribe now.

Topics: Coming Attractions | Law Firm Marketing/Publications/Web Sites | Law Office Management | SmallLaw

iOS Notifications User Guide Plus Speak Your Way to New Cases

By Kathryn Hughes | Friday, December 12, 2014

Coming today to SmallLaw: iOS notifications on your iPhone and iPad (and soon Apple Watch) offer you unprecedented awareness of your world. However, great power requires some responsibility. In this issue of SmallLaw, TechnoLawyer publisher and iOS expert Neil Squillante explains the various types of notifications, and provides strategies on how best to use each of them. Neil also explores the intricacies of Notification Center, which he describes as a "parallel universe" within iOS. Also, don't miss the SmallLaw Pick of the Week to learn how to gain new clients through speaking events.

How to Receive SmallLaw
Small firm, big dreams. Written by practicing lawyers who manage successful small firms and legal technology and practice management experts who have achieved rock star status, SmallLaw provides practical advice on management, marketing, and technology issues in small law firms, as well as comprehensive legal product reviews with accompanying TechnoScore ratings. SmallLaw also ensures that you won't miss anything published elsewhere by linking to helpful articles (and podcasts and videos) about solo practices and small law firms. The SmallLaw newsletter is free so don't miss the next issue. Please subscribe now.

Topics: Coming Attractions | Laptops/Smartphones/Tablets | SmallLaw

What's Hot and Not in Legal Practice Plus 50 More Must-Reads

By Kathryn Hughes | Wednesday, December 10, 2014

Coming today to SmallLaw: Our editorial team has selected and linked to 51 articles from the past week worthy of your attention. Below you'll find a sample article from each section of today's issue, including our SmallLaw Pick of the Week.

Lawyer of the Year Kathleen Zellner

An Ode to Law Firm Leadership

Is This the Next Major Lawyer Rating Site?

Your Firm's Facebook Page Will Soon Be Gagged

Congratulations to Bob Denney of Robert Denney Associates on winning our SmallLaw Pick of the Week award: What's Hot and Not in Legal Practice (PDF Version)

How to Receive SmallLaw
Small law firm, big dreams. Written by successful small-firm founders, managing partners, administrators, and legal technology and practice management experts, SmallLaw provides practical advice on management, marketing, and technology issues in solo practices and small law firms. Additionally, SmallLaw features comprehensive reviews of legal products with accompanying TechnoScore ratings. SmallLaw also ensures that you won't miss anything published elsewhere by linking to helpful articles, podcasts, and videos about solo practices and small law firms. Please subscribe now.

Topics: Coming Attractions | Law Firm Marketing/Publications/Web Sites | Law Office Management | SmallLaw

A Matter of Trust Plus Technology Gift Guide for Lawyers

By Kathryn Hughes | Friday, December 5, 2014

Coming today to SmallLaw: Working in a small law firm isn't all sunshine and bubble gum. Sometimes the environment becomes toxic. Law firm CIO and former Navy officer Matt Berg has found that most such situations result from a lack of trust. In this issue of SmallLaw, Matt explains how to rebuild trust in three scenarios — between you and your boss, between you and your direct reports, and between you and your peers. Also, don't miss the SmallLaw Pick of the Week for GPSolo's massive 15,000+ word technology gift guide for lawyers (they say you can see this article from space).

How to Receive SmallLaw
Small firm, big dreams. Written by practicing lawyers who manage successful small firms and legal technology and practice management experts who have achieved rock star status, SmallLaw provides practical advice on management, marketing, and technology issues in small law firms, as well as comprehensive legal product reviews with accompanying TechnoScore ratings. SmallLaw also ensures that you won't miss anything published elsewhere by linking to helpful articles (and podcasts and videos) about solo practices and small law firms. The SmallLaw newsletter is free so don't miss the next issue. Please subscribe now.

Topics: Coming Attractions | Law Office Management | SmallLaw

How to Calculate Your Law Firm's Marketing Budget Plus 35 More Must-Reads

By Kathryn Hughes | Wednesday, December 3, 2014

Coming today to SmallLaw: Our editorial team has selected and linked to 36 articles from the past week worthy of your attention. Below you'll find a sample article from each section of today's issue, including our SmallLaw Pick of the Week.

Top Five Reasons Why Prospects Don't Hire You

Fair Deal for All Clients

Are You Losing Prospects at Hello?

How to Use Marketing Personas

Congratulations to Stephen Fairley of The National Law Review on winning our SmallLaw Pick of the Week award: How to Calculate Your Law Firm's Marketing Budget

How to Receive SmallLaw
Small law firm, big dreams. Written by successful small-firm founders, managing partners, administrators, and legal technology and practice management experts, SmallLaw provides practical advice on management, marketing, and technology issues in solo practices and small law firms. Additionally, SmallLaw features comprehensive reviews of legal products with accompanying TechnoScore ratings. SmallLaw also ensures that you won't miss anything published elsewhere by linking to helpful articles, podcasts, and videos about solo practices and small law firms. Please subscribe now.

Topics: Coming Attractions | Law Firm Marketing/Publications/Web Sites | Law Office Management | SmallLaw

Review of ScanSnap iX100 Mobile Scanner Plus Taming Email

By Kathryn Hughes | Wednesday, November 26, 2014

Originally published in the November 26, 2014 issue of SmallLaw: Business travel involves significant downtime so you may as well lighten your load by scanning documents as you encounter them. In this issue of SmallLaw, lawyer and legal technology consultant Seth Rowland reviews Fujitsu's ScanSnap iX100 wireless mobile scanner. Seth tested the scanner with a Surface Pro, iPad, iPhone, and Android smartphone. He also threw a variety of documents at the ScanSnap iX100 to see what it can handle. Also, don't miss the SmallLaw Pick of the Week for six apps that can tame your email inbox.

How to Receive SmallLaw
Small firm, big dreams. Written by practicing lawyers who manage successful small firms and legal technology and practice management experts who have achieved rock star status, SmallLaw provides practical advice on management, marketing, and technology issues in small law firms, as well as comprehensive legal product reviews with accompanying TechnoScore ratings. SmallLaw also ensures that you won't miss anything published elsewhere by linking to helpful articles (and podcasts and videos) about solo practices and small law firms. The SmallLaw newsletter is free so don't miss the next issue. Please subscribe now.

Topics: Coming Attractions | Copiers/Scanners/Printers | SmallLaw

The Completely Virtual Lawyer Plus 48 More Must-Reads

By Kathryn Hughes | Wednesday, November 26, 2014

Coming today to SmallLaw: Our editorial team has selected and linked to 49 articles from the past week worthy of your attention. Below you'll find a sample article from each section of today's issue, including our SmallLaw Pick of the Week.

General Counsel Speak Out

Banish These 15 Phrases

The Magic of Facebook Ads for Lawyers

Make Your Marketing More Persuasive

Congratulations to Andrew Cabasso of JurisPage Blog on winning our SmallLaw Pick of the Week award: The Completely Virtual Lawyer: Pipe Dream or Possible?

How to Receive SmallLaw
Small law firm, big dreams. Written by successful small-firm founders, managing partners, administrators, and legal technology and practice management experts, SmallLaw provides practical advice on management, marketing, and technology issues in solo practices and small law firms. Additionally, SmallLaw features comprehensive reviews of legal products with accompanying TechnoScore ratings. SmallLaw also ensures that you won't miss anything published elsewhere by linking to helpful articles, podcasts, and videos about solo practices and small law firms. Please subscribe now.

Topics: Coming Attractions | Law Firm Marketing/Publications/Web Sites | Law Office Management | SmallLaw
 
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