Earlier this year, I participated in a roundtable discussion on e-mail marketing. The article summarizing this discussion as well as the transcript and recording require a paid MarketingProfs membership (worth every penny in my opinion if your job involves marketing).
Fortunately, NetConcepts CEO Stephan Spencer, who moderated the roundtable, has posted a few snippets from our discussion about RSS feeds to his blog, Stephan Spencer's Scatterings.
Read Will RSS Overtake Email as a Marketing Channel?
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