join now
newsletters
topics
topics
advertise with us ABA Journal Blawg 100 Award 2009 ABA Journal Blawg 100 Award 2008
Subscribe (RSS Feed)TechnoLawyer Feed

Allison Margolin: YouTube + Small Law Firm = New Clients?

By Neil J. Squillante | Tuesday, July 25, 2006

Earlier this year I proclaimed 2006 the year of mobile video. Well, uhm, I think was off by about five years. Maybe ten. Instead, I should have proclaimed it the year of YouTube, the site that finally delivered on the promise of online video — for both filmmakers and their audience. One aspect of my prediction has come to pass, however — lawyers using online video as a marketing tool. For example, Allison Margolin, a criminal defense lawyer in Los Angeles, created a 3:35 minute film about her work and uploaded it to YouTube. So far it has garnered 1,751 views.

About TechnoEditorials
A TechnoEditorial is the vehicle through which we opine and provide tips of interest to managing partners, law firm administrators, and others in the legal profession. TechnoEditorials appear first in TechnoGuide, and later here in TechnoLawyer Blog. TechnoGuide, which is free, also contains exclusive content. You can subscribe here.

Topics: Law Firm Marketing/Publications/Web Sites | Online/Cloud | Technology Industry/Legal Profession | TL Editorial | Videos
 
home my technolawyer search archives place classified blog login