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Do State Bars Hurt Lawyers More Than They Help? Plus 39 More Must-Reads

By Kathryn Hughes | Tuesday, May 3, 2016

Coming today to SmallLaw: Our editorial team has selected and linked to 40 articles from the past week worthy of your attention. Below you'll find a sample article from each section of today's issue, including our SmallLaw Pick of the Week.

Get Ready to Pay Your Associates Overtime

Technology and Client Retention

How One Question Leads to Months of Solid Blog Ideas

Shove Your Political Opinions Where They Belong

Congratulations to Carolyn Elefant of My Shingle on winning our SmallLaw Pick of the Week award: Do State Bars Hurt Lawyers More Than They Help?

How to Receive SmallLaw
Small law firm, big dreams. Written by successful small-firm founders, managing partners, administrators, and legal technology and practice management experts, SmallLaw provides practical advice on management, marketing, and technology issues in solo practices and small law firms. Additionally, SmallLaw features comprehensive reviews of legal products with accompanying TechnoScore ratings. SmallLaw also ensures that you won't miss anything published elsewhere by linking to helpful articles, podcasts, and videos about solo practices and small law firms. Please subscribe now.

Topics: Coming Attractions | Law Firm Marketing/Publications/Web Sites | Law Office Management | SmallLaw | Technology Industry/Legal Profession

Toy or Tool? Plus 48 More Must-Reads

By Kathryn Hughes | Monday, May 2, 2016

Coming today to BlawgWorld: Our editorial team has selected and linked to 49 articles from the past week worthy of your attention. Below you'll find a sample article from each section of today's issue, including our BlawgWorld Pick of the Week.

Dropbox Project Infinite

Nutshell Aims to Automate Law Firm Marketing

How to Set a Goal in Google Calendar

Microsoft's Latest Digital Ink Push

Legal Technology Like It's 1999

Congratulations to Steven Sinofsky of Medium on winning our BlawgWorld Pick of the Week award: Toy or Tool?

How to Receive BlawgWorld
Our newsletters provide the most comprehensive coverage of both legal technology and mainstream technology of interest to the legal profession (e.g., monitors, smartphones, scanners, the iPad, and more). But not the only coverage. BlawgWorld enables you to stay on top of all the noteworthy legal and mainstream technology articles (and podcasts and videos) published elsewhere without having to hire a research assistant. Even when you're busy, you won't want to miss each issue's Pick of the Week. Please subscribe now.

Topics: Backup/Media/Storage | BlawgWorld Newsletter | Coming Attractions | Laptops/Smartphones/Tablets | Law Firm Marketing/Publications/Web Sites | Online/Cloud | Practice Management/Calendars | Technology Industry/Legal Profession

Nutshell Aims to Automate Law Firm Marketing on the Cheap

By Neil J. Squillante | Thursday, April 28, 2016

Today's issue of TL NewsWire covers a marketing automation app that costs less than most apps in this genre (see article below), a new legal research tool, a powered iPad Pro stand, and a VPN that works on all major platforms. Don't miss the next issue.

In the beginning, lawyer rainmakers spent significant time keeping their Rolodex up-to-date. Then personal information managers (PIMs) moved these contacts into software. This century gave us client relationship management software and then marketing automation software, often with high price tags.

Nutshell … in One Sentence

Nutshell is cloud marketing automation software priced significantly lower than most such products.

The Killer Feature

Nutshell enables you to create a sales process for your firm. For example, if your firm spans several practice areas you can assign leads for each practice area to a different partner. Nutshell can ingest contacts from the forms on your website to trigger these assignment rules. Email templates enable you to send elaborate messages to leads with one click. Nutshell can automatically create a set of tasks for each new lead and assign them. You can also manually add tasks such as creating a proposal.

Other Notable Features

In addition to its web form capabilities, Nutshell can import contacts from any source, including Outlook. Nutshell can also extract contact information from scanned business cards. You can categorize contacts with tags. Thanks to an integration with Zapier (sold separately), you can send contacts from Nutshell to a practice management system such as Clio, and also to Office 365 and Google Contacts.

Nutshell offers click-to-call functionality. After verifying your identity and telephone number, you can click the Call button for any contact to place a call from your computer that looks like it's coming from your phone. Nutshell logs the call in that contact's activity timeline. You can optionally record calls too. Click-to-call also supports several VoIP services, enabling you to place calls through apps such as Skype, RingCental, and Kixie.

As noted above, Nutshell contains basic email marketing tools. It also integrates with MailChimp (sold separately) if you need more functionality and reporting. Other features include threaded discussions, integration with Gmail and Outlook for capturing email conversations, and extensive reporting to help you analyze your sales process and forecasts.

What Else Should You Know?

In addition to using Nutshell in a web browser, you can also use it in the Android and iPhone app. Nutshell costs $20 per user per month for the Starter version. The Pro version, which you'll need for sales process automation, click-to-call, and implementation assistance, costs $35 per user per month. Learn more about Nutshell.

How to Receive TL NewsWire
So many products, so little time. In each issue of TL NewsWire, you'll learn about five new products for the legal profession. Pressed for time? The newsletter's innovative articles enable lawyers and law office administrators to quickly understand the function of a product, and zero in on its most important features. The TL NewsWire newsletter is free so don't miss the next issue. Please subscribe now.

Topics: Law Firm Marketing/Publications/Web Sites | TL NewsWire

BiglawWorld: Existential Threats to Law Firms Plus Last Week's Inside Baseball

By Kathryn Hughes | Wednesday, April 20, 2016

Coming today to BiglawWorld: Our editorial team has assembled links to all the partner promotions and lateral moves announced by America's largest law firms during the past week in an easy-to-scan format. You'll also find must-read analysis, rankings, trends, etc. about large law firms.

We'd like to congratulate everyone who leveled up this week. Here's a sampling:

Former NHTSA Chief Counsel Jacqueline Glassman Joins King & Spalding's Automotive Practice in Washington, D.C.

Former Department of Justice Attorney and IRS Counselor, Joseph A. Rillotta, Joins Drinker Biddle

U.S. Attorney Barry Grissom Joins Polsinelli, Strengthens National White Collar Defense and Government Investigations Practice

Cooley: #1 Law Firm for VC Financings in Q1 2016

Holland & Knight's Litigation Practice Expands in Northern Virginia and Washington, D.C., With Addition of Mark Churchill

Congratulations to Ward Bower of Altman Weil on winning our BiglawWorld Pick of the Week award: Existential Threats to Law Firms.

How to Receive BiglawWorld
BiglawWorld keeps you apprised of lateral hires, internal promotions, mergers, new offices, accolades, and other inside baseball at America's largest law firms. Because we organize this self-reported news by practice area and law firm, BiglawWorld takes just a few minutes to scan yet its comprehensiveness makes it the only source you need. Each issue of BiglawWorld also links to insightful articles, statistical reports, rankings, podcasts, and videos about large law firms. The BiglawWorld newsletter is free so don't miss the next issue. Please subscribe now.

Topics: BiglawWorld | Law Firm Marketing/Publications/Web Sites | Law Office Management | Technology Industry/Legal Profession

Your First Employee Won't Solve the Problem Plus 51 More Must-Reads

By Kathryn Hughes | Tuesday, April 19, 2016

Coming today to SmallLaw: Our editorial team has selected and linked to 52 articles from the past week worthy of your attention. Below you'll find a sample article from each section of today's issue, including our SmallLaw Pick of the Week.

Making Payroll Is Tough. Here's How to Do It.

Surge in CoWorking Options for Lawyers

How Branded Legal Networks Help Smaller Firms Land Big Work

Why Attorneys Need Responsive Websites

Congratulations to Lee Rosen of Divorce Discourse on winning our SmallLaw Pick of the Week award: Your First Employee Won't Solve the Problem

How to Receive SmallLaw
Small law firm, big dreams. Written by successful small-firm founders, managing partners, administrators, and legal technology and practice management experts, SmallLaw provides practical advice on management, marketing, and technology issues in solo practices and small law firms. Additionally, SmallLaw features comprehensive reviews of legal products with accompanying TechnoScore ratings. SmallLaw also ensures that you won't miss anything published elsewhere by linking to helpful articles, podcasts, and videos about solo practices and small law firms. Please subscribe now.

Topics: Coming Attractions | Law Firm Marketing/Publications/Web Sites | Law Office Management | SmallLaw | Technology Industry/Legal Profession

The Right Way to Write an Email Message Plus 38 More Must-Reads

By Kathryn Hughes | Tuesday, April 12, 2016

Coming today to SmallLaw: Our editorial team has selected and linked to 39 articles from the past week worthy of your attention. Below you'll find a sample article from each section of today's issue, including our SmallLaw Pick of the Week.

Why Your High Conversion Rate Is Killing You

Effectively Using Legal Secretaries in 2016

What They Don't Tell You About SEO

Three Things Lawyers Must Fix on Their LinkedIn Profiles

Congratulations to David Sparks of MacSparky on winning our SmallLaw Pick of the Week award: The Right Way to Write an Email Message

How to Receive SmallLaw
Small law firm, big dreams. Written by successful small-firm founders, managing partners, administrators, and legal technology and practice management experts, SmallLaw provides practical advice on management, marketing, and technology issues in solo practices and small law firms. Additionally, SmallLaw features comprehensive reviews of legal products with accompanying TechnoScore ratings. SmallLaw also ensures that you won't miss anything published elsewhere by linking to helpful articles, podcasts, and videos about solo practices and small law firms. Please subscribe now.

Topics: Coming Attractions | Email/Messaging/Telephony | Law Firm Marketing/Publications/Web Sites | Law Office Management | SmallLaw | Technology Industry/Legal Profession

Why Susan Cartier Liebel Is Angry at Her Lawyer Plus 39 More Must-Reads

By Kathryn Hughes | Tuesday, April 5, 2016

Coming today to SmallLaw: Our editorial team has selected and linked to 40 articles from the past week worthy of your attention. Below you'll find a sample article from each section of today's issue, including our SmallLaw Pick of the Week.

Sweat the Small Stuff

What's an Initial Consultation Worth?

Five Ways Lawyers Can Boost Their Call to Action Performance

How Attorneys Can Use Remarketing to Get More Leads

Congratulations to Susan Cartier Liebel of Solo Practice University on winning our SmallLaw Pick of the Week award: Why Susan Cartier Liebel Is Angry at Her Lawyer

How to Receive SmallLaw
Small law firm, big dreams. Written by successful small-firm founders, managing partners, administrators, and legal technology and practice management experts, SmallLaw provides practical advice on management, marketing, and technology issues in solo practices and small law firms. Additionally, SmallLaw features comprehensive reviews of legal products with accompanying TechnoScore ratings. SmallLaw also ensures that you won't miss anything published elsewhere by linking to helpful articles, podcasts, and videos about solo practices and small law firms. Please subscribe now.

Topics: Accounting/Billing/Time Capture | Coming Attractions | Law Firm Marketing/Publications/Web Sites | Law Office Management | Practice Management/Calendars | SmallLaw | Technology Industry/Legal Profession

How to Deal With Your Law Office Email Plus 37 More Must-Reads

By Kathryn Hughes | Tuesday, March 29, 2016

Coming today to SmallLaw: Our editorial team has selected and linked to ## articles from the past week worthy of your attention. Below you'll find a sample article from each section of today's issue, including our SmallLaw Pick of the Week.

Five Tasks Your Firm Can Outsource to a Virtual Assistant

Using a "Virtual" Assistant to Schedule Meetings

Study Reveals Best Contact Strategies for Optimal Lead Conversion

How Our Ex-Client Made $1,500,000 by Firing Us

Congratulations to Toya Gavin of Solo Practice University on winning our SmallLaw Pick of the Week award: How to Deal With Your Law Office Email Once and for All

How to Receive SmallLaw
Small law firm, big dreams. Written by successful small-firm founders, managing partners, administrators, and legal technology and practice management experts, SmallLaw provides practical advice on management, marketing, and technology issues in solo practices and small law firms. Additionally, SmallLaw features comprehensive reviews of legal products with accompanying TechnoScore ratings. SmallLaw also ensures that you won't miss anything published elsewhere by linking to helpful articles, podcasts, and videos about solo practices and small law firms. Please subscribe now.

Topics: Coming Attractions | Email/Messaging/Telephony | Law Firm Marketing/Publications/Web Sites | Law Office Management | SmallLaw

The Biggest Health Problem Solos Face Plus 37 More Must-Reads

By Kathryn Hughes | Tuesday, March 22, 2016

Coming today to SmallLaw: Our editorial team has selected and linked to 38 articles from the past week worthy of your attention. Below you'll find a sample article from each section of today's issue, including our SmallLaw Pick of the Week.

Don't Discount Your Fee: Use This Alternative

Passing on Credit Card Surcharges to Clients

Is Your Blog Destroying Your Website's Performance?

How Lawyers Can Perform an SEO Audit and the Tools to Do It

Congratulations to Karen Caffrey of Solo Practice University on winning our SmallLaw Pick of the Week award: The Biggest Health Problem Solos Face

How to Receive SmallLaw
Small law firm, big dreams. Written by successful small-firm founders, managing partners, administrators, and legal technology and practice management experts, SmallLaw provides practical advice on management, marketing, and technology issues in solo practices and small law firms. Additionally, SmallLaw features comprehensive reviews of legal products with accompanying TechnoScore ratings. SmallLaw also ensures that you won't miss anything published elsewhere by linking to helpful articles, podcasts, and videos about solo practices and small law firms. Please subscribe now.

Topics: Accounting/Billing/Time Capture | Coming Attractions | Law Firm Marketing/Publications/Web Sites | Law Office Management | SmallLaw | Technology Industry/Legal Profession

It's Good to Be a Lawyer Plus 42 More Must-Reads

By Kathryn Hughes | Tuesday, March 15, 2016

Coming today to SmallLaw: Our editorial team has selected and linked to 43 articles from the past week worthy of your attention. Below you'll find a sample article from each section of today's issue, including our SmallLaw Pick of the Week.

New Partnership Tax Audit Rules Could Put You at Risk

Hollywood's Top Divorce Lawyer Spills Her Secrets

Editorial Calendar Options for Law Firm Blogs

Does Your Law Firm Need Multiple Websites?

Congratulations to Gabe Friedman of Big Law Business on winning our SmallLaw Pick of the Week award: It's Good to Be a Lawyer

How to Receive SmallLaw
Small law firm, big dreams. Written by successful small-firm founders, managing partners, administrators, and legal technology and practice management experts, SmallLaw provides practical advice on management, marketing, and technology issues in solo practices and small law firms. Additionally, SmallLaw features comprehensive reviews of legal products with accompanying TechnoScore ratings. SmallLaw also ensures that you won't miss anything published elsewhere by linking to helpful articles, podcasts, and videos about solo practices and small law firms. Please subscribe now.

Topics: Coming Attractions | Law Firm Marketing/Publications/Web Sites | Law Office Management | SmallLaw | Technology Industry/Legal Profession
 
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