TechnoLawyer: Law Firm Marketing/Publications/Web Sites

Coming today to SmallLaw: Our editorial team has selected and linked to the 52 best articles, podcasts, and videos from the past week worthy of your attention. Below you'll find a sampling from today's issue, including our SmallLaw Pick of the Week. SmallLaw is free so don't miss the next issue — sign up now.

Congratulations to Wendy Witt of Solo Practice University on winning our SmallLaw Pick of the Week award: 20 KPIs of a Successful Law Firm: How to Diagnose Why Your Law Firm Isn't Doing as Well as You'd Like

Responding to Negative Online Reviews

Five Common Email Mistakes Made by Attorneys

National and Global Practice Trends for 2018

Six Great Attorney Bios You Wish Were From Your Firm

Why You Need a Law Firm FAQ Page and How to Create One

The Only Question You Need to Ask Prospective SEO Vendors

How to Receive SmallLaw
Small law firm, big dreams. Written by successful small-firm founders, managing partners, administrators, and legal technology and practice management experts, SmallLaw provides practical advice on management, marketing, and technology issues in solo practices and small law firms. Additionally, SmallLaw features comprehensive reviews of legal products with accompanying TechnoScore ratings. SmallLaw also ensures that you won't miss anything published elsewhere by linking to helpful articles, podcasts, and videos about solo practices and small law firms. Subscribe now for free.

Coming today to SmallLaw: Our editorial team has selected and linked to the 44 best articles, podcasts, and videos from the past week worthy of your attention. Below you'll find a sampling from today's issue, including our SmallLaw Pick of the Week. SmallLaw is free so don't miss the next issue — sign up now.

Congratulations to Karen Rubin of The Law for Lawyers Today on winning our SmallLaw Pick of the Week award: ABA Proposes Changes to Lawyer Ad Rules; but Referral-Fee Issue as to Avvo and Others Remains Open

Preparing Bills Clients Will Be Happy to Pay

First Look at Steelcase Silq

Sales for Lawyers: A Professional Obligation

Five Ways Lawyers Can Use Google Trends

How to Receive SmallLaw
Small law firm, big dreams. Written by successful small-firm founders, managing partners, administrators, and legal technology and practice management experts, SmallLaw provides practical advice on management, marketing, and technology issues in solo practices and small law firms. Additionally, SmallLaw features comprehensive reviews of legal products with accompanying TechnoScore ratings. SmallLaw also ensures that you won't miss anything published elsewhere by linking to helpful articles, podcasts, and videos about solo practices and small law firms. Subscribe now for free.

Coming today to SmallLaw: Our editorial team has selected and linked to the 44 best articles, podcasts, and videos from the past week worthy of your attention. Below you'll find a sampling from today's issue, including our SmallLaw Pick of the Week. SmallLaw is free so don't miss the next issue — sign up now.

Congratulations to Jim Skorheim of From BigLaw to Freelance Law Blog on winning our SmallLaw Pick of the Week award: 2018 Tax Reform: Pass-Through Business Income Deduction for Lawyers & Law Firms

Lawyer David Sparks Imposes Strict Email Diet

Five Things I've Learned About Lawyers

Which Is the Better Choice for Lawyers SEO or PPC?

How Do You Market an Insurance Litigation Firm?

Exploring Multi-Channel Marketing for Law Firms

How to Receive SmallLaw
Small law firm, big dreams. Written by successful small-firm founders, managing partners, administrators, and legal technology and practice management experts, SmallLaw provides practical advice on management, marketing, and technology issues in solo practices and small law firms. Additionally, SmallLaw features comprehensive reviews of legal products with accompanying TechnoScore ratings. SmallLaw also ensures that you won't miss anything published elsewhere by linking to helpful articles, podcasts, and videos about solo practices and small law firms. Subscribe now for free.

Coming today to SmallLaw: Our editorial team has selected and linked to the 66 best articles, podcasts, and videos from the past week worthy of your attention. Below you'll find a sampling from today's issue, including our SmallLaw Pick of the Week. SmallLaw is free so don't miss the next issue — sign up now.

Congratulations to Jonathan Reed and Howard Iken of Law Practice Today on winning our SmallLaw Pick of the Week award: When Disaster Strikes: Business Continuity Plans Work

New Year, New Hires: Best Hiring Practices for Law Firms

Working Less Gets You More

A Silicon Valley Escapee Takes a Tech Approach to Law in Philly

Short, Simple, Easy Law Firm Marketing Plan

The Awful, No Good, Rule 7.2

How to Receive SmallLaw
Small law firm, big dreams. Written by successful small-firm founders, managing partners, administrators, and legal technology and practice management experts, SmallLaw provides practical advice on management, marketing, and technology issues in solo practices and small law firms. Additionally, SmallLaw features comprehensive reviews of legal products with accompanying TechnoScore ratings. SmallLaw also ensures that you won't miss anything published elsewhere by linking to helpful articles, podcasts, and videos about solo practices and small law firms. Subscribe now for free.

Coming today to SmallLaw: What will happen in 2018? No one knows, which means all those prediction articles circulating this time of year are fan fiction. In typical SmallLaw style, this last issue of 2017 eschews the fanciful for the practical -- a Micro-Symposium in which SmallLaw contributors tell you about the most helpful technology products they started using in 2017. You'll find nine recommended products in all that will improve your productivity in 2018. Also, don't miss the SmallLaw Pick of the Week for your foolproof 2018 law firm marketing plan.

How to Receive SmallLaw
Small firm, big dreams. Written by practicing lawyers who manage successful small firms and legal technology and practice management experts who have achieved rock star status, SmallLaw provides practical advice on management, marketing, and technology issues in small law firms, as well as comprehensive legal product reviews with accompanying TechnoScore ratings. SmallLaw also ensures that you won't miss anything published elsewhere by linking to helpful articles (and podcasts and videos) about solo practices and small law firms. The SmallLaw newsletter is free so don't miss the next issue. Please subscribe now.

Coming today to SmallLaw: Our editorial team has selected and linked to the 49 best articles, podcasts, and videos from the past week worthy of your attention. Below you'll find a sampling from today's issue, including our SmallLaw Pick of the Week. SmallLaw is free so don't miss the next issue — sign up now.

Congratulations to Lee Rosen of Rosen Institute on winning our SmallLaw Pick of the Week award: I Sold My Law Firm and You Can Too

The Top Three Law Firm Metrics for 2018

Improve Energy, Increase Productivity With Five Easy Feng Shui Tips

Looking for Clients in All the Wrong Places

The Surprising Benefits of Photo Business Cards at Conferences

How to Receive SmallLaw
Small law firm, big dreams. Written by successful small-firm founders, managing partners, administrators, and legal technology and practice management experts, SmallLaw provides practical advice on management, marketing, and technology issues in solo practices and small law firms. Additionally, SmallLaw features comprehensive reviews of legal products with accompanying TechnoScore ratings. SmallLaw also ensures that you won't miss anything published elsewhere by linking to helpful articles, podcasts, and videos about solo practices and small law firms. Subscribe now for free.

Coming today to SmallLaw: Our editorial team has selected and linked to the 48 best articles, podcasts, and videos from the past week worthy of your attention. Below you'll find a sampling from today's issue, including our SmallLaw Pick of the Week. SmallLaw is free so don't miss the next issue — sign up now.

Congratulations to Jerry Useem of The Atlantic on winning our SmallLaw Pick of the Week award: When Working from Home Doesn't Work

Why Won't the ABA Advocate for Solo & Small Firms on Tax Reform

What to Do When a When a Partner Wants to Burn Your Firm to the Ground

How to Make a Website Without Coding Knowledge

How to Deliver the Right Content to the Right People at the Right Time

How to Receive SmallLaw
Small law firm, big dreams. Written by successful small-firm founders, managing partners, administrators, and legal technology and practice management experts, SmallLaw provides practical advice on management, marketing, and technology issues in solo practices and small law firms. Additionally, SmallLaw features comprehensive reviews of legal products with accompanying TechnoScore ratings. SmallLaw also ensures that you won't miss anything published elsewhere by linking to helpful articles, podcasts, and videos about solo practices and small law firms. Subscribe now for free.

Coming today to SmallLaw: You like email newsletters since … you're reading one. Guess what? Your clients like them too so your firm should publish one. You should also explore marketing automation — a series of automated email messages based on triggers such as clicking a link in your newsletter. But which of the hundreds of email service providers should you use? Lawyer and legal marketing expert Stacey Burke walks you though the 10 best products for law firms, all of which she has tried. Also, don't miss the SmallLaw Pick of the Week for six nightmare lawyer boss stereotypes.

How to Receive SmallLaw
Small firm, big dreams. Written by practicing lawyers who manage successful small firms and legal technology and practice management experts who have achieved rock star status, SmallLaw provides practical advice on management, marketing, and technology issues in small law firms, as well as comprehensive legal product reviews with accompanying TechnoScore ratings. SmallLaw also ensures that you won't miss anything published elsewhere by linking to helpful articles (and podcasts and videos) about solo practices and small law firms. The SmallLaw newsletter is free so don't miss the next issue. Please subscribe now.

Coming today to SmallLaw: As Facebook users post information about themselves, Facebook catalogs it and makes it available for targeting ads. Enter Facebook advertising guru Lisa Hopkins who in this article explains how to optimize your Facebook ad campaigns using the new Facebook Pixel. The Facebook Pixel enables you to track leads and use advanced tools such as remarketing to give prospects who don't convert the first time a second chance. Also, don't miss the SmallLaw Pick of the Week for the average balances of 401(k) plans at small law firms.

How to Receive SmallLaw
Small firm, big dreams. Written by practicing lawyers who manage successful small firms and legal technology and practice management experts who have achieved rock star status, SmallLaw provides practical advice on management, marketing, and technology issues in small law firms, as well as comprehensive legal product reviews with accompanying TechnoScore ratings. SmallLaw also ensures that you won't miss anything published elsewhere by linking to helpful articles (and podcasts and videos) about solo practices and small law firms. The SmallLaw newsletter is free so don't miss the next issue. Please subscribe now.

Coming today to SmallLaw: TV news reporters love to trash live streaming because it's a threat to their business. In reality, live streaming has become an effective marketing tool. In this issue of SmallLaw, lawyer and journalist Chris Freiberg explains how CCSK Law in Valparaiso, Indiana uses Facebook Live — one of the largest live streaming platforms — to network with local businesses and attract new clients. Also, don't miss the SmallLaw Pick of the Week for tips on how to optimize your social media profiles.

How to Receive SmallLaw
Small firm, big dreams. Written by practicing lawyers who manage successful small firms and legal technology and practice management experts who have achieved rock star status, SmallLaw provides practical advice on management, marketing, and technology issues in small law firms, as well as comprehensive legal product reviews with accompanying TechnoScore ratings. SmallLaw also ensures that you won't miss anything published elsewhere by linking to helpful articles (and podcasts and videos) about solo practices and small law firms. The SmallLaw newsletter is free so don't miss the next issue. Please subscribe now.